Supporting fast-moving real-estate communication across developers, projects, events and multiple formats.
Real Estate MastersSenior Creative SpecialistDubai · 2026
Built for the pace
of real estate.
At REM, the challenge was rarely creating one design. It was building clear visual directions that could move across developers, formats, events and audiences without losing consistency or speed.
01 · OverviewOne direction.
One direction.
Built to travel.
Creative direction, concept development, campaign design, adaptation systems and final visual quality control.
Build one clear direction, then make it flexible enough to work across every required output.
02 · Open HousesFive developers.
Five developers.
One adaptable system.
The largest body of work in the chapter, organised by developer and preserved in its original artwork proportions.
04 · Editorial Stories
Dubai Future Stories
Dubai Metro Gold Line
Editorial Story · 11 SlidesA visual exploration of Dubai’s proposed next chapter of connected mobility.
Etihad Rail
Editorial Story · 11 SlidesA connected national network and its potential impact on movement, development and real estate.
05 · Brand ExperiencesBuilt beyond
Built beyond
the feed.
FIFA-Themed Meeting Experience
A sports-led visual system created across meeting screens and internal event communication.
Bespoke Leadership Greeting
A custom multi-fold greeting designed as a refined physical brand experience.
06 · Campaign ArchiveSupporting moments.
Supporting moments.
Complete systems.
A compact archive of social and occasional work created within the wider REM chapter.